The 26 exhibitors'Outline JAPAN BRAND Exhibition in Paris

To Clothe

Natural Silk

NO11.The Nagano Chamber of Commerce and Industry(Nagano)

Natural Silk with a Comfortable and Smooth Feel

Nagano Prefecture has been known since ancient times as a “land of fabric.” With this “new silk” made using traditional technology, such attractive elements as the gloss, texture, and feel intrinsic to silk remains while it is also wrinkle resistant and can be cleaned at home.


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“Arimatsu Narumi Shibori”

NO12.Arimatsu Society of Commerce and Industry(Aichi)

“Shibori” Dyeing, with a Proud 400 Year History Combining Tradition and Modernity

Arimatsu Narumi Shibori was started as an industry to boost the village economy and due to the tireless efforts of Shokuro Takeda and the other pioneers it brought forth great prosperity. Shibori dyeing is the first method that human beings used to dye patterns.


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“Tango textiles”

NO13.Kyoto Prefectural Federation of Societies of Commerce and Industry(Kyoto)

High Level Dyeing Technology that Communicates the Traditional Beauty of Kyoto to the Present Day

“Tango textiles” have been refined over a history of 1,300 years. To communicate the beauty of the tradition focused on silk, wisteria cloth and mother-of-pearl, etc. to the modern day in a more simple and easy to understand way, we present to the world old yet new textiles as the “Tango textile” brand.


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“Kurume Kasuri”
NO14.Hirokawatown Society of Commerce and Industry(Fukuoka)

A Fusion of Traditional Techniques and Modern LOHAS

Today most manufacturing of kasuri is done in Kurume, which is working to establish branding for the entire region. Cotton is a natural material and its texture makes it comfortable to wear because it breathes well, and it has the charm of being a simple yet sophisticated woven fabric.


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