Exhibitors' Outline：To Live | JAPAN BRAND Exhibition in Paris

“Tsugaru-nuri” NO1．Hirosaki Chamber of Commerce and Industry（Aomori） Tsugaru-nuri Built Up Over a Period of 300 Years The Kawari-nuri method is a meticulous method that involves the repetition of “coating, polishing, re-coating, and re-polishing.” The lacquer is not simply re-coated, but rather the heart of the artisan is coated within the Tsugaru-nuri which is extremely durable and possesses stately beauty.	Product Description(PDF)

Furniture NO2．Shizuoka Chamber of Commerce and Industry（Shizuoka） A New Global Standard Poetically Expressing the Aesthetics and Perspectives of Life Held by the Japanese The spirituality and technology of the Japanese has brilliantly blended with the feeling of Italian designer,“Sergio Calatroni”. Serenity of the heart can be found in conciseness. Nature is pursued in order to find the center of peoples’ hearts and serenity.	Product Description(PDF)

Interiors & Accessories NO3．Kyoto Chamber of Commerce and Industry（Kyoto） Interiors and Accessories that Bring up Images of Japanese Maiko Shibori is a traditional technology of Japanese kimonos. The fabrics and accessories are painstakingly hand-crafted one by one, express the highest degree of delicacy, are inspired by Italy’s Emilio Pucci, and are very glamorous. Based on our reliable technology established in 1923, we offer up and coming fashion.	Product Description(PDF)

“Kyoto Nishiki-ori textile” NO4．Kyoto Chamber of Commerce and Industry（Kyoto） Turning the Finest Textile Methods of Japan from Traditional Craftsmanship, to Fashion There are a total of twelve types of textile methods including “tsuzure,” “tatenishiki,” and “nukinishiki.” Still today, Kyoto Nishiki-ori has an unassailable position as the finest Japanese textile.	Product Description(PDF)

Uchiwa fans NO5．Kyoto Chamber of Commerce and Industry（Kyoto） A “Cool” Delivery from Kyoto to the World The current form consisting of a bamboo frame and paper has been in use for 600 years. At the same time, uses of the fans have changed from practical ones such as keeping cool and cooking, to fashion and advertising media.	Product Description(PDF)

Strings NO6．Kyoto Chamber of Commerce and Industry（Kyoto） String Takes the Leading Role Since ancient times in Japan, string has been invaluable in its wide usage, from things a person wears such as swords, helmets, and clothing, to decorations in shrines and temples. Our approach is to sublimate the culture of string into the leading role, not letting it end in a side role.	Product Description(PDF)

Silk Material Goods NO7．Kyoto Chamber of Commerce and Industry（Kyoto） Silk Material Goods that Portray the World of Ukiyo-e that Van Gogh also Loved The dyeing methods of kimono yuzen are born from the culture of the nobility and have a proud history of 200 years. These methods, unmatched throughout the world, use hand-painting and hand-dyeing, and communicate to the world products that apply to modern lifestyles.	Product Description(PDF)

“Fuchu Furniture” NO8．Fuchu Chamber of Commerce and Industry（Hiroshima） The Top Class Manufacturing Center in Japan “Fuchu Furniture” We generously use paulownia with a high resistance to humidity in Fuchu furniture and the beautiful white wood surface is characteristic of this. It won top prizes consecutively in furniture contests all across Japan.	Product Description(PDF)

Japanese Handmade Paper “WASHI” NO9．Uchiko-Town Society of Commerce and Industry（Ehime） Japanese Paper with a Unique Texture The classical manufacturing method continues to be protected and high quality Japanese paper continues to be provided. By adding design to traditional Japanese paper, development of Japanese paper products with a soft texture like a snowflake, never before seen, had been achieved.	Product Description(PDF)

“Sajica” Furniture NO10．The Okawa Chamber of Commerce and Industry（Fukuoka） Furniture Possessing an Unbroken Tradition of Fine Craftsmanship and the Comfort of SAJIKAGEN This name expresses both the word “SAJIKAGEN”, which means comfort, and the phrase “Satisfied About Japan’s Inventive Creations Abroad.” SAJICA offers furniture consisting of a combination of igusa and kumiko tategu and is developing high quality furniture which has outstanding functionality.	Product Description(PDF)